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How to leave a legacy to those who matter most

how to build a legacy to those who matter most

how to build a legacy to those who matter most
“Leaving a legacy for those who matter most is one of the most emotional life goals Australians will ever work towards.”

Grant Hackett OAM, Chief Executive Officer at Generation Life


What is a legacy?

Legacy can mean many different things to many different people. It is more than just a financial decision about what you leave behind; it is the footprint that you'd like to leave on the world and be remembered for.

70% of affluent Australians define legacy as passing on “memories, values and lessons” and 57% see it as a financial bequest to help build the foundations for the financial success of those around them.*

The term legacy is mostly associated with the building of a personal legacy closely intertwined with a financial legacy.

At Generation Life, we define 'leaving a legacy as building, protecting, leaving and preserving the transfer of important assets to selected people or purposes, at the right time, in the right way.’

How can Generation Life help?

Leaving a legacy is one of the most emotional goals an individual will ever hold, and we believe you deserve to have greater control over the process, to feel secure that your wealth will be transferred to the right people at the right time and as little as possible will be lost to unintended recipients, taxation or unnecessary legal fees.

At Generation Life, we are focused on continuing to provide tax-effective investment solutions to help Australians at every stage of life plan for a financial future in which they thrive.

A new generation of investment bonds

Generation Life Investment Bonds are an unrivalled, tax-effective and cost-effective way to leave a financial legacy to your dependants and others, with minimal fuss.

Investment bonds have features that can be used in conjunction with, or as an alternative to, conventional estate planning tools – such as a will, a testamentary trust (for future gifting and for making intergenerational wealth transfers), and superannuation.

Investment bonds provide the ability to transfer benefits on your passing to your nominated beneficiaries. In some cases, an investment bond may also provide an option to transfer ownership of the investment bond to another person on your passing.

The important role of financial advice

Financial advisers are well-placed to offer tremendous value to Australian’s legacy journey by arming them with the knowledge and the right investment solutions to ensure their wealth is transferred to the right people at the right time.

Research conducted by Grattan Institute suggests that 80% of wealth transfers will be to adult children aged 50 and over.** Financial advisers are best placed to help with assessing the tax and estate planning impact for both transferee and the recipient of wealth.

With 65% of affluent Australians intending to involve their children with their financial adviser, it is important to have the conversations early with your financial adviser to ensure you have the right structures in place, such as our new generation of investment bonds to build and protect your legacy.

Speak to your financial adviser to find out more

For more information about Generation Life’s award winning and market-leading tax-effective investment solutions to help you leave a legacy to those that matter most, speak to your financial adviser.

Are you a financial adviser?

Are you ready to help your clients discover the many benefits of investment bonds? Download our Reimagining Legacy Research report to read more about our research insights.

Generation Life’s new era of investment bonds can help your clients leave their legacy with certainty and peace of mind ensuring their wealth is transferred to the right people, at the right time with minimal fuss.

Book a consultation with one of our expert team members today to learn more about our innovative and flexible investment bond products.

* Reimagining Legacy Research - Generation Life - June 2023.

** B Emslie, O. Wood, D. 2019. ’The story of inheritances in Australia – and why it needs to change’, The Grattan Institute. 20th August, 2019.